RealDesk Founder Newsletter

April 2025

Hello RealDesk Fans,

Welcome back to our company newsletter, where we’ll keep you in the loop on all things RealDesk.

What’s RealDesk?

RealDesk.AI is on a mission to eliminate the administrative burden that bogs down real estate brokerages, costing buyers and sellers over $5 billion a year. Built on cutting-edge AI, RealDesk doesn’t just streamline workflows—it makes them invisible. Deal documents, compliance, commissions, payouts, and bookkeeping are handled automatically, seamlessly, and in real time. RealDesk is the modern brokerage operating platform, designed to save time, slash costs, and let brokers and agents focus on building relationships and closing deals.

The Journey So Far

Right now, we’re working with a select — and growing — group of real estate brokerages from across Canada to test some of what we’ve built, and prototype our new innovations.

We’re a proud alumni member of the DMZ (Proptech cohort), and a current member of the NEXT AI accelerator.

News & Accomplishments

  • We secured 2 more new brokerage additions in March, and booked an additional 20 demos, keeping me very busy with sales, onboarding, and training. We’re excited to see the consistency in our outreach campaigns, and plan to ramp this up further in the coming months.

  • We brought on a new advisor! I’ve known Jeremy Fisher for close to 15 years, dating back to our time together at Teranet. He’s extremely well-connected in the worlds of real estate and legal tech, and well-versed in growth strategies, scaling operations, and product development. Jeremy will be primarily focused on growing our partner network, which is crucial in a tightly interconnected space like ours.

Platform Updates

  • We continue to make strong progress on our AI-powered document ingestion, and have now built three custom models to handle BC and Ontario contracts. We’re in the process of deploying these to our production environment now, and expect to release this functionality soon.

  • We’ve completed a full refactor of our Deduction Manager, which allows brokerages to create splits and deal fees for their agents. It offers both new functionality plus significantly better reporting and tracking, and is a crucial capability that supports our payments automation.

  • We are about to release our dynamic payment link functionality, which will allow buyers to provide their deposit to the brokerage without needing to visit a bank branch! One other vendor currently offers this as a standalone solution, but it’s extremely expensive. Our offering, created with our partner Zum Rails, is both affordable and fully integrated into RealDesk, creating efficiencies for the brokerage as well as the buyer.

Priorities for April

  • Closing Pipeline Opportunities: We continue to move opportunities through the pipeline efficiently, as well as developing some longer-term opportunities that will materialize toward the end of 2025.

  • Onboarding and Training: Improving our processes and moving more of our training and documentation online to create more self-serve onboarding opportunities.

  • Additional Cold Outreach: We’ll resume our partner’s call campaign at the end of the month to refresh our top of funnel.

  • Enhancing Our Website: Introducing new resources, improved navigation, and better tools to ensure visitors find the information they need quickly and easily.

  • Recruiting New Advisors: Seeking experienced professionals to guide RealDesk’s next phase of growth. If you’re passionate about real estate and technology, we’d love to hear from you!

  • New Platform Features, including:

    • Expanding our AI document ingestion and review capabilities

    • Additional new reports and analytics, focusing on accounting reconciliations and financial forecasting.

    • Reworking our data model to support additional third parties, which will open up more payment capabilities

    • General accounting functionality to provide a completely self-contained end to end financial workflow.

Asks

We’re always keen to meet anyone with whom we might collaborate:

  • Industry Intros: Real estate brokers, top-producing agents, industry influencers, or anyone else who can help us in our product discovery

  • Fundraising: Introductions to angel and early-stage venture investors

  • Partnerships: Innovative proptech / fintech / legal tech companies and founders

  • Advisors: We’re seeking those with deep connections in the North American real estate landscape, and/or specialized skillsets in AI, design, and information architecture

More generally, If our mission resonates with you, then we’d love to have you with us as we navigate this journey. Whether you’re a broker, agent, technology partner, investor, or just interested in what the future of real estate could look like, please do reach out, and follow us here and on our various social media channels.
Thanks so much for your support!!

— The RealDesk Team

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